Board of Directors

Fredrik Malmström

Chairman of the board and Investment manager at Almi Invest. Fredrik have worked with investments in startups in different constellations for the past 15 years. Board assignments in Immuneed, Wematter, Fundcurve, Edeva, and more.

Cecilia Bratt

Board member and partner. As CMO at DPOrganizer and previously in leading roles at the discount site Groupon and Billogram she's in the middle of the digital world.


Lena Sundqvist

Board member and partner. Has a long experience in managerial positions at, among others, Setra Byggprodukter, Logiq Sweden AB and now as B2B cCom Manager at K-Group.


Stefan Björck

Board member and partner. Stefan has worked in the construction industry since the 80's, the last ten as group purchasing and logistic manager at Peab, one of the largest construction companies in Sweden.



Patric Blixt

Board member and partner. Patric Blixt has a past as Marketing Director at Pricerunner, Rebtel and Klarna and as an entrepreneur with companies such as Smarto, Swedish Hasbeens and Shipwallet. Today he's also an investment angel with a number of investments.

Magnus Svensson

CEO, board member and founder. Magnus has a long background in advertising where he for many years worked with developing customer's digital presence. He has a good insight in the building industry and it's future challenges around the conversion to e-commerce.

Patrik Dahlén

CIO, co-opted member and partner. Developer, systems architect and solutions architect with a long background as a consultant in a number of different industries.

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